We are your Social Brand Architect
We listen to your needs, we conceive solutions tailored for you, and we orchestrate implementation with you

Your capacity to establish your legitimacy and build your credibility as a socially responsible brand will make you win the game.

Whether you are a for-profit or a non-profit organisation, we help you rise to the challenge of establishing a distinctive reputation of authenticity to secure stakeholder buy-in and engagement, both internally and externally

We analyse

Needs of your
organisational culture

We analyse what is specific and special about you, what differentiates you from your peers.
We capture your brand personality

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We conceive

Solutions for your
social purpose

We help you devise how your for-profit and non-profit activities can benefit society. We help you strategize with all stakeholders to steer up Corporate Social Responsibility and Philanthropy programmes that are efficient and impactful.
We enhance your brand responsibility

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We implement

Plans for your
sustainability communications

We articulate your story and help convey an authentic message in the right way, to the right audiences, at the right time.
We foster a compelling brand voice

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About us

We draw on a network of expertise and connect the dots in your business to ensure
“soft skills” lead to firm success.

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Latest News

  • Quand science et spiritualité font cause commune

    Février 2021

    Le mardi 20 avril aura lieu la soirée de lancement public du programme «À Ciel Ouvert», visant à enrichir le dialogue entre science et spiritualité. Au programme: des interventions du Prix Nobel de physique 2019 Didier Queloz, de l’astrophysicien Trinh Xuan Thuan et de l’artiste peintre Fabienne Verdier.

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  • Politique des droits de l’Homme : Le passeport pour une entreprise responsable et durable

    Février 2021

    Essayer de vous en passer, vous comprendrez vite combien elle vous manque pour que votre projet économique soit pris au sérieux – et vous avec.

    Partout dans le monde, les états répondent à la pression grandissante d’un respect des droits de l’Homme par les entreprises. Les initiatives privées se multiplient pour évaluer la performance des entreprises en la matière. Les organisations faîtières développent des programmes sectoriels…

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  • Inside the mind of YeJiang Pan

    October 2018

    (or what you might find there)

    I need to talk to Wang Lei and Wang Zhaozhao. We go out to dinner for a chat. Our shoptalk gets better and better, and we have fun over a good meal. My French friends tell me that’s typically Chinese, which makes me laugh: what about them and their obsession with regional cuisine and their vineyards?

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    Article en français

     

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